Direct
Tv Campaign
Client: Direct
Agency: El Laboratorio
Tv Campaign
Client: Direct
Agency: El Laboratorio
Role: Creative direction, direction, art, animation
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Description
Insurance company DIRECT renewed it's skin. For that occasion we developed a four-piece campaign using simple language, minimalistic graphics, modular narrative and a witty tone.
Insurance company DIRECT renewed it's skin. For that occasion we developed a four-piece campaign using simple language, minimalistic graphics, modular narrative and a witty tone.
Credits
direction JOAQUÍN URBINA
client DIRECT
agency EL LABORATORIO
production company AGOSTO
production SERGI RODA
art direction ANA GALE
direction of photography GERALDO JR. SOUZA
stop-motion ANA GALE, JOAQUÍN URBINA
illustration DEVICE
animation DEVICE
sound design DEVICE
module cutting MEDIODESIGN
direction JOAQUÍN URBINA
client DIRECT
agency EL LABORATORIO
production company AGOSTO
production SERGI RODA
art direction ANA GALE
direction of photography GERALDO JR. SOUZA
stop-motion ANA GALE, JOAQUÍN URBINA
illustration DEVICE
animation DEVICE
sound design DEVICE
module cutting MEDIODESIGN
Stills
Making of
