Joaquín Urbina
Creative Mixed-Media Director
Visual Artist & Motion Designer.

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Nervi

TV3 
Role: Direction, Art Direction, Animation, editing

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Description

The Catalonian Television TV3 (3CAT) commissioned us the visual identity for its new cultural program called NERVI (meaning “nerve”).

For this project we explored an organic and polyrhythmic visual system that would reflect the diversity and vitality of the program as a colourfully living ecosystem.

We created a wide range of pieces: multiple variations of logo design, animated isotypes, opening, dividers, agenda, lower thirds, doodles system and also printed out collages for the set design.

Credits

direction DEDO CIEGO
client TV3
production BLACKBOX, DEDO CIEGO

creative direction, design, art, animation, edit DEDO CIEGO

post-production DEDO CIEGO

programme director MARC MATEU, RAÜL TIDOR

broadcast director ORIOL BORBONER, XAVIER VALDÉS

presenter ANDREA GUMES

original music RAQUEL SÁNCHEZ





Stills



Making of